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STJ/Marketing
A Creative Bureau
§ Signal Stack / Internal

Quiet tech,
loud behavior.

§ Live Demo / Tap Sequence

Tap the object. Watch what fires.

Simulated. Real deployments route through your stack — not ours.
STJ / OBJ / FESTIVAL
NFC BraceletNFC · 13.56 MHz
Sequence trace
awaiting tap
  1. 01 / L2 · Trigger
    Tap detected
    NFC handshake @ 13.56 MHz · UID resolved in 38 ms
  2. 02 / L3 · Adaptive
    Identity matched
    Wearer = UUID #A-19427 · cohort: weekend pass · 2nd visit
  3. 03 / L3 · Adaptive
    Surface adapts
    Demo unlocked · visit saved · sample routed to shipping
  4. 04 / L4 · Agentic
    Memory written
    Moment logged to wearer's recap reel · post-event push queued
avg. real-world latency: 180–420 ms
Layer L1
L1

Physical Layer

Custom-fabricated objects — wearables, keepsakes, garments, tools. Sourced and finished by partners we trust like family.

  • NFC bracelets & badgesin production
  • BLE wearablesin production
  • Embedded smart-tag jewelryin production
  • Custom-print garmentsin production
  • Cast metal & ceramic objectsin production
Layer L2
L2

Trigger Layer

The moment of contact. A tap, a scan, a proximity event — translated into a brand-owned digital action.

  • NFC tap routingin production
  • Geofence triggersin production
  • QR + dynamic shortlinksin production
  • BLE handshake eventsin production
  • Camera-based scan tokensin production
Layer L3
L3

Adaptive Layer

Identity, copy, and offers re-shape per audience cohort, venue, time of day, weather, or live signal from the event.

  • Cohort-aware landing pagesin production
  • Adaptive logo & color systemsin production
  • Time-of-day creativein production
  • Live-event reactive copyin production
  • Personalized digital twinin production
Layer L4
L4

Agentic Layer

Internal AI agents we built to support — never replace — our team. They draft, listen, route, summarize.

  • Campaign-ops agentin production
  • Copy-variant generatorin production
  • Audience-listening agentin production
  • Loyalty journey plannerin production
  • Post-event recap agentin production
§ Our position on AI

AI is the studio assistant.The taste is still ours.

Every project at STJ is supported by an internal stack of agentic systems we built ourselves — for research, variant generation, audience listening, and post-campaign synthesis.

We do not generate campaigns. We do not ship AI-written copy as final. We use these tools to multiply the speed of skilled humans, so the work shipped is more considered, not less.

→ See the catalog of physical objects